Writing

Notes on engineering, design, go-to-market, and the craft of building.

24 posts

7 min read

Execution Is Cheap Now — Evals Are the Job

I routed my whole workday through Claude — email, Slack, research, tickets. The throughput gain was the boring part. The interesting part is what's left for me to do.

5 min read

Chatting About Stablecoins, LINE Pay, and the B2B Era

A casual LINE debate over whether restaurants need stablecoin payments turns into a bigger question: is this an era where B2C startups get flattened by giants?

16 min read

Conversation With the CEO of a $200M Company

A documented conversation with a startup CEO — going deep on go-to-market, the SEO engine I built at a developer platform, my own startup and why it closed, dropping out, risk-taking, and how AI is reshaping GTM and entry-level work.

6 min read

John Cena JRE #2423: No Shortcuts, Just Say Yes

John Cena on JRE #2423: lessons in radical accountability, learning Mandarin, the Taiwan apology, and why seizing 30% of your opportunities is enough.